This includes traffic spikes and other factors that can interfere with performance, such as caching and Content Delivery Networks.Ĭaching makes web pages faster by storing page data as a normal HTML page, removing calls to the database and enabling future requests to be served faster.Ī Content Delivery Network (CDN) is a widespread group of servers that hold your website’s available resources, such as images and media files, and work in tandem to reduce your site’s load time. The best ecommerce hosting company will make sure that it can manage the volume you expect. If your site has slow load speeds then your pages may not be included in Google’s index. To find pages, Google branches out from your homepage or sitemap and “crawls” the links. That’s because search engines take longer to produce results if they can’t discover and index websites quickly. Today, 47% of consumers expect a page load speed of two seconds or less.Īside from the customer experience, Google uses site speed as a ranking factor. We live in an age of instant gratification. If you don’t choose the best host, you could experience the following issues. Website owners pay rent to hosting companies, but the hosting companies’ capabilities vary greatly. Your website content files need to be stored somewhere. It uses multiple servers in a network and is more secure than traditional VPS and shared servers.Why It’s Important to Choose the Right Ecommerce Host The fourth type of server is a cloud system. Dedicated space is expensive enough that it doesn’t make sense for most people, but it’s less likely to crash. VPS costs a bit more, and while it shares space on the server, your space is cut off from other subscribers, so if there’s a problem, it wasn’t caused by another subscriber. Shared servers are cheaper, but they go down more because the server is shared with many other subscribers.
Type of server: there are four types of self hosted servers. Strong track record: the best web hosting services for blogs dovetail nicely with WordPress programs and plugins. Filing a trouble ticket and waiting for an answer will cost you downtime, especially if your question isn’t answered fully on the first try. Support: how quickly do you expect an answer to a technical problem from support? If you want the availability of a 24/7 tech or customer service representative, you’ll want to look for a web host provider that will respond quickly. You’ll also want to avoid nasty viruses that steal your personal information and shut down your computer.
You’ll usually pay a bit more for them, but you don’t want the server crashing during the holiday shopping season. Security: there are two big reasons to consider secure website hosting-server shutdown and virus prevention.
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Beginners should look for easy and uncompleted installs, drag and drop website builders, free domain names, and stat trackers. 79% of buyers will not return to your site if it’s too slow and 52% of shoppers said that fast loading pages keep them loyal to a site.įeatures: beginner bloggers want the site to do most of the work for them. Online shoppers want to find their merchandise fast. Any longer than that, you’re likely to lose them. Speed: yes, web users expect a blog to load in 2 seconds or less.
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